WHAT DOES PATANAJALI HAS THAT IS DIFFERENT FROM OTHERS.......

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 Patanjali maybe slowing down in the market today but there is something different about Patanjali that can make it bloom again.
     Patanjali has Ramdev Baba, probably a strongest brand ambassador you could think of when it comes to a brand like Patanjali based on ayurveda. Ramdev Baba is a synonym of Patanjali. As soon as he comes and talks about using swadeshi products everybody develops a feeling of 'Be Indian, Use Indian'
     Nothing could be compared to Ayurvedic solutions for any health concern you have. Patanjali is potraying a healthy ayurvedic option for all your problems. In its advertisement Ramdev Baba himself is heard saying 'Aapke twacha ke nikhaar ko chin liya hai in chemical products ne tabhi toh hum prakruti ke adbhut bhandaar se leke aaye hai Patanjali ka natural skincare range' [ Your skin’s  glow has been lost due to these chemical products and hence we have brought these natural options for you by mother nature ] and you start feeling Patanajali  is safer than Lakme
     When HUL advertises LUX it only advertises LUX and when NESTLE advertises MAGGI it only advertises MAGGI, But when PATANJALI advertises its atta noodles it advertises PTANJALI ATTA NOODLES. They use single brand strategy which helps all the product under their brand create trust amongst its costumers.
     These factors show that Patanjali is capable of creating a market again, blooming again and going back to being India’s FMCG’s Bahubali

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